Through play, children come to understand the world around them. PlayCycle focuses on introducing bike culture to children starting at a young age. PlayCycle toys and the Bikes Work! book are learning tools that are intended to further the exploration of how bicycles can be used through teaching children that bicycles are a viable mode of transportation and way of carrying things. Through storytelling, building, and playing, children will become more familiar and comfortable with the idea of using their bike for more than just recreational purposes.
This project was developed by Ilyssa Shapiro, Christine Zapata, and Yi Wei Liao in collaboration with illustrator Melissa McFeeters.